TW Official Account Help Center

There are two types of LINE official accounts: Verified and Unverified.

Verified accounts

These are accounts that have passed LINE's review process. Once your account has been reviewed, it will be issued a Verified account badge and appear in LINE in-app search results.

Unverified accounts

These are accounts that have not been reviewed. Unverified accounts can be used by anyone, regardless of whether they are an individual or a company, but they do not appear in LINE in-app search results.

Note: Review applications are currently only being accepted for Japan, Taiwan, and Thailand. Verified accounts are not being issued for other countries or regions at this time.

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You can send out satisfaction survey messages at no additional cost to gauge how your followers feel about your account.

Surveys measure user satisfaction quantitatively with a Net Promoter Score (NPS®). If you have a Premium or verified account, you can also send open-ended questions along with your satisfaction surveys, allowing you to get both quantitative and qualitative feedback about your account.

Satisfaction surveys can be sent out once every 90 days. Plan your next move based on your current score by comparing past and recent scores and looking back on your old messages/promotions.

To send out a satisfaction survey:

1. Click Home > Surveys.

2. Click Net Promoter Score®.

3. Click Send survey.

Note:

- Satisfaction surveys can only be created on LINE Official Account Manager for web browsers, and not on the LINE Official Account app.

- Net Promoter, NPS, and the NPS-related emoticons are registered U.S. trademarks, and Net Promoter Score and Net Promoter System are service marks, of Bain & Company, Inc., Satmetrix Systems, Inc., and Fred Reichheld.

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The following activity is prohibited on LINE Official Account.

• Exchanging or asking for personal information such as LINE IDs, with the exception of LINE official account IDs.
• Using the service for the purpose of soliciting or inviting others for personal meetings.
• Posting content that is generally considered unacceptable, or harmful to the healthy development of young users, such as content that is excessively violent, obscene, or explicitly sexual.
• Discussing or posting content related to tobacco (including cigars, heated tobacco, and e-cigarettes), alcohol, or items prohibited by law or restricted for minors.
• Posting content related to gambling (e.g. mahjong, poker) or sports betting.
• Engaging in any illegal activity.

For more details, please refer to the following pages.

LY Corporation Common Terms of Use
LINE Official Account Terms of Use (Only available in Traditional Chinese)
LINE Official Account Guidelines
Standards regarding posts on LINE

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You can create a new LINE official account using one of the methods below.

To create a new account using LINE Official Account Manager for web browsers:
1. Access LINE for Business.
2. Select 免費開設帳號 (Create a free LINE official account).
3. Log in to LINE Business ID.
4. Fill in the required fields and choose Continue.
5. On the Check application page, select Submit.

To create a new account from the LINE Official Account app:
1. Download the LINE Official Account app for iOS or Android.
2. Tap Log in or sign up with LINE or Log in or sign up by email.
3. Tap Create an account.
Note: If you already have a LINE official account, tap the menu icon at the top left of the screen > Create new account.
4. Fill in the required fields and tap Continue.
5. Tap Create account.

From the LINE app:
1. Tap the Voom tab > your profile at the top of the screen.
2. Tap Create official account.
Note: If you don't have an email address registered, please register one by going to Settings > Account > Email address.
3. Tap Create a new account.
4. Fill in the required fields and tap Create account.

You cannot create verified accounts from the LINE Official Account app. If you'd like a verified account, you need to apply after creating an unverified one.

Note: LINE Official Account is not available in the European Union.

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Recommended system specifications for LINE Official Account

Satisfaction surveys

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Changing the display language of LINE Official Account Manager

Activity violating the LINE Official Account guidelines was detected on my official account

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