The Insights page shows statistical data for your account, such as the number of friends you've added or blocked per day as well as coupon and reward card statistics.
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The Dashboard page shows a summary of the main statistics for your messages, friends, and chats. Clicking on a category will display its statistics in more detail.
Note: The numbers for each category are updated at different times.
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Open count
The number of users who opened the chat and saw your message.
Impressions
The number of chat balloons shown to users.
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Playback count
The number of times users triggered an event by playing any video or audio content in a message.
Played user count
The number of users who played any video or audio content in a message.
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Video views (3 seconds or more)
This shows the number of times the video/audio in a post was played for three seconds or more.
Note: This also includes the number of times the video/audio was played for one minute or more.
Video views (1 minute or more)
This shows the number of times the video/audio in a post was played for one minute or more.
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Impressions represent the number of times users have viewed your content posted on LINE VOOM.
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Total playback time shows the total amount of time that the video/audio in a LINE VOOM post was played.
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User information is not disclosed, and can only be checked in the following cases.
• If a user contacts your LINE official account via chat or adds your verified account as a friend
You'll be able to check some of their profile information (display name and profile photo).
• If your LINE official account is using the Messaging API and a user adds you as a friend, sends you a message, or otherwise directly interacts with your account
In addition to the profile information mentioned above, you'll also be able to send that user messages using the unique internal identifier we've assigned to them.
• If you are using the Messaging API and a user adds your LINE official account to a group or chat
With a verified account, you'll be able to see some profile information (display name, profile photo, and status message) as well as the internal identifiers of every group or chat member.
Note: Unverified accounts can confirm the same information, but only for users who send messages in the group or chat.
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